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our story

Welcome to Flax Sleep

Here's the part where you get to know who you’re buying from. And what our business is all about.

Our beginnings

What started as a fun side hustle for three friends with a deep love for linen has grown into a successful business that’s changed our lives in so many wonderful ways. We, Anna Heyd, Oana Papuc and Vivian McCormick launched Flax Sleep in 2017. Two parts entrepreneurial savvy and one part creative mojo. But there are things we all bring to the table. Like dedication, support and unrelenting friendship.

Flax Sleep has also brought us together with some incredible women and businesses that continue to inspire us. We do whatever we can to support people and small businesses that we admire. We also donate part of our proceeds (and all returned goods) to Atira Women's Resource Society.

Our Linen

We focus exclusively on European linen for a whole bunch of great reasons that you can read about here. But when it comes right down to it, we just love the way linen looks and feels. Our products are made with quality materials, high production standards, and ethical manufacturing practices. We’ve met all of our production partners in person and pride ourselves on these relationships with quality manufacturers around the world.